What’s the Beef, Greg?

Like him or not you have to admire Greg Norman’s penchant for starting businesses. He starts one as easy at Tiger drops 6 footers.

This time he is getting involved with Australian grain-fed beef. Greg is teaming up with the world’s biggest beef producer, the Australian Agricultural Company which will lead to the launch of the Greg Norman Australian Prime beef brand on to export markets.

As it says on his website:

AAco is Australia’s leading beef producer, laying claim to some of the world’s largest cattle stations, properties totalling more than 20 million acres in Australia’s north.

Through careful breeding and control procedures, AAco has developed a range of fully DNA trackable, consistently high-quality steaks for the international hospitality trade.

The cuts come to you fully sealed and boxed, ready to be cut and trimmed to order.

“There is no doubt that Australian food products, and beef in particular, resonate very strongly with U.S. consumers, because of this country’s clean, green, wholesome image,” Norman said.

I, for one, am a big fan of Norman wines so I suspect Norman beef will be held to the same high standards as all the other Norman branded ventures.

Check it out: Greg Norman Australian Prime

Related posts:

1. Greg Norman Stirs The Pot
2. Swinging with The Shark
3. Norman Crashes British Open Party!
4. Masters – Where’s the beef?

If you enjoyed this post, please consider to leave a comment or subscribe to the feed and get future articles delivered to your feed reader.